Platform Strategy
Where, What, How?
Platform Strategy
Custom Strategies
Depending on your ICP (ideal client profile), each platform will require different sets of actions in order to drive your brand forward there.
Your Platform Strategy lines up what to do, how to do it, and gives you guidance on special factors to consider for each platform.
When to engage
Depending on a platform's tier, the necessary engagement can be daily, weekly, or maybe even only a bi-monthly revision.
Your Platform Strategy establishes when each platform needs to be tackled, and shows you what to post or engage with, and why!
What is
Included
Custom Strategy
Your brand will need an overall platform strategy for greater efficiency and coordination.
Moreover, a specific strategy needs to be lined up for each platform tier, and each individual platform in particular.
Engagement Calendar
Know which platforms need to be worked in which frequency and intensity. Get your specific 12-months calendar calendar you can use to start working your channels!
Workshop
The Platform Strategy gets delivered as a series of documents and will be discussed in an online Strategy Workshop.
